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WHDL - 00009978

Exploring the Venture of a Food Truck: Determining the Process and Viability of Opening a Mobile Restaurant

Lindsey Flores

Resource Types

Academic (Thesis, Dissertation, Etc.)

Resource Languages

English

Institutional Repository

Description / Abstract

This study explores a mobile restaurant venture. A proposal for a SD Soup Truck by the SD Soup Shoppe is presented after a background on the original restaurant is provided, along with an in-depth environmental analysis of the conditions the SD Soup Shoppe could enter into for the food truck venture. Action research methodology is used.

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Subject Index

Keywordsaction research, food truck, mobile restaurant

Degree AwardedMaster of Business Administration

Awarding InstitutionPoint Loma Nazarene University

Supervisor or ChairJose Munoz

Peer Reviewed?No

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Theses in Business

4 Resources

Business

English

This collection includes theses for the Master of Business Administration at Point Loma Nazarene University. These items were provided to the library by their authors with the permission required to make them freely available for access. These works remain the intellectual property of their authors.